GOHEMP
GOHEMP / Japanese Souvenir Denim Jacket
Introducing the "Japajan(Japanese Souvenir Jacket)" by GOHEMP, a unique reinterpretation of the vintage Vietnam jacket infused with distinctly Japanese elements.
Japanese motifs such as a map of Japan and samurai are embroidered on the front and back, transforming the traditional Vietnam jacket into a true “Japajan.” The fabric is crafted from GOHEMP’s signature hemp-and-cotton blended denim, adding a rich vintage character. Finished with a stand-collar design, the jacket strikes a balance between individuality and subtlety, making it easy for adults to incorporate into a clean, refined style.
Made from lightweight 9oz denim, it’s versatile enough to wear from cooler seasons through warmer months. The relaxed fit allows for easy layering with heavier innerwear, making this piece ideal for enjoying seasonal styling.
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GOHEMP
Founded in 1994 as Japan’s first hemp apparel brand. Hemp is valued for its soft feel, breathability, quick-drying properties, and natural antibacterial qualities. Regarded as a “natural high-performance fiber,” GOHEMP develops original fabrics by blending hemp with eco-friendly and organic materials, continually proposing new textures and gentle, natural color palettes. 
Vintage-inspired denim fabric
Crafted from slightly lightweight 9oz denim, this fabric blends cotton with hemp to provide excellent moisture absorption and quick-drying properties, ensuring comfort even in warmer seasons.
Highly durable and made for long-term wear, the denim is finished with a wash treatment that delivers a soft, broken-in feel and a vintage character from the very first wear.
Delicate embroidery
Inspired by souvenir jackets that emerged as keepsakes during the Vietnam War era of the 1960s–1970s, this piece is infused with a playful spirit and nostalgic charm.
The front features embroidered details including the kanji character “麻,” meaning hemp in Japanese, along with a samurai figure depicted in a subtly endearing style.
The back features distinctly Japanese icons such as a map of Japan and Mount Fuji. While the design has a strong visual presence, the subdued color palette creates a refined, mature atmosphere.
The collared neckline creates a clean, composed look, while the vintage-style gold zipper adds a sense of substance and depth.
The cuffs are finished with brand-original snap buttons. 
Welt pockets are placed on both sides, adding a touch of refinement to the casual design. 
A relaxed fit designed for layering
Featuring a boxy silhouette with generous width through the body, it comfortably accommodates thicker sweatshirts underneath. This makes it suitable for a wide range of seasons, from cooler days to warmer weather, depending on how it’s layered.
The distinctive embroidery is sure to grow on you, making this a standout piece that becomes the focal point of any outfit with just a throw-on.
SIZE
※Check out the size guide for more accurate measurements.
Staff comment
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●Staff Height / Weight: 165cm / 64kg Wearing size: S Body type: Slim (narrow shoulders) Fit: Relaxed Length: Just right (covers half of the hips) The shoulders drop slightly, and the sleeves cover about one-third of the back of the hand. There is plenty of room through the body, so it didn’t feel restrictive even when layered over a thick sweatshirt. |
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●Staff Height / Weight: 171cm / 70kg Wearing size: M Body type: Standard Fit: Relaxed Length: Just right (covers about two-thirds of the hips) The shoulders fall naturally, and there’s generous room through the body. It balances well even when paired with voluminous pants. |
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●Staff Height / Weight: 177cm / 73kg Wearing size: L Body type: Standard Fit: Relaxed Length: Just right (covers half of the hips) There’s a comfortable amount of ease overall, giving it a relaxed feel. Simply throwing it on over a plain T-shirt works well, making it easy to style without overthinking. |
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●Staff Height / Weight: 181cm / 78kg Wearing size: L Body type: Solid build (broad shoulders) Fit: Just right Length: Slightly short (hits around the hips) There was no tightness around the shoulders, and it fit comfortably even on a solid build. Pairing it with a shirt underneath is also a great styling option. |
SPEC
| Materials | 90% cotton, 10% plant fiber (hemp) |
|---|---|
| Country of Origin | CHINA |
| Model Wearing | Wearing size L(178cm/70kg) |
| Care Instructions | ※Please note that the colours may look different from the real thing depending on your monitor environment. |
| Weight | 730g |
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