STANDARD SUPPLY / Simplicity Sling Purse Bag M

STANDARD SUPPLY
Founded in Tokyo in 2014, STANDARD SUPPLY is a bag brand guided by the philosophy “LEAN, LESS AND LEAVE.” The brand pursues clean, understated design that embraces a sense of purposeful space, focusing on what is truly essential. With the idea of expressing “more feeling through less design,” STANDARD SUPPLY creates products designed to fit naturally into everyday life and to be loved for years to come.







Durability with a Lightweight Feel
The fabric is STANDARD SUPPLY’s signature 60/40 cloth, made from 60% cotton and 40% nylon. This durable material, also commonly used in outdoor wear, is finished with an acrylic coating that gives the fabric structure, helps prevent it from losing its shape, and enhances durability.



Lightweight yet durable, it is perfectly suited to everyday outings. The beautiful colors are complemented by a matte finish that keeps them from feeling overly bold, allowing the bag to stand out as an accent piece or blend naturally into a wide range of styles.







Thoughtfully Designed Storage for Traveling Light
Slit pockets are positioned at the front and back, with a zippered pocket in the center. Small valuables can be kept securely in the zippered pocket, while items you want to access quickly, such as a smartphone or card case, can be stored in the slit pockets.



Inside the front pocket is a key hook with an attached strap. By securing your keys or card case to it, you can quickly retrieve them whenever needed, helping to eliminate small everyday hassles. The hook also keeps your belongings securely in place, helping prevent accidental drops and giving you added peace of mind.



The rear pocket is fitted with a removable carabiner. Attach your favorite keychain for a personal touch, or add a mini pouch to expand the bag’s storage capacity. This thoughtful detail opens up even more ways to customize the bag and make it your own.



Pair it with the Hanging Pouch made from the same material for a coordinated look.



The zipper uses YKK’s premium “EXCELLA” line. Its polished finish provides smooth opening and closing, while the refined sheen adds a subtle accent. Cow leather is used for the zipper pull, reflecting careful attention to detail throughout.



The strap length can be easily adjusted with a cord lock. Wear it crossbody or attach it to the handle of a larger bag and use it as a secondary pouch. Cowhide leather is used not only for the zipper pull but also for the tag, adding a refined touch that makes it well suited to everyday life.





A Minimalist Design for Everyone
Lightweight and compact with a slim gusset, it has a clean, streamlined silhouette. Ideal for a quick walk around the neighborhood, stepping out of the car with just your essentials, or using as a secondary bag for travel or work, it adapts effortlessly to a wide range of everyday situations.

Its simple, versatile design suits people of all ages and styles, making it easy to share with family or enjoy as a matching piece with someone special. It also makes a thoughtful gift for any occasion.