HIGHER" is a brand that plans and produces hats in southwestern Okayama Prefecture, Japan. The brand name "HIGHER" means "aiming higher" with a constant desire to improve. We are always working on our products in the hope that wearing a HIGHER hat will bring a smile to the face of as many people as possible.
ROCOCO, the parent brand of HAKU, will be holding a special pop-up shop at LINKS UMEDA in Osaka from October 2024. If you find yourself in Japan during this time, we warmly invite you to visit and explore our curated selection.