ABOUT US

At Haku, we handpick brands and items from all over Japan with a focus on quality, comfort, and craftsmanship. Some are well-known, others are small makers with local roots. We believe good clothes don’t need to shout. They just need to feel right—and last.

FEATURES

#HAKU 100Styling Week3

#HAKU 100Styling Week3

Style for Every Day. Everyday outfits, worn their way. Explore how real people style Haku this season.This c...
2025.10.09
#HAKU 100Styling Week2

#HAKU 100Styling Week2

Style for Every Day. Everyday outfits, worn their way. Explore how real people style Haku this ...
2025.10.01
#HAKU 100Styling Week1

#HAKU 100Styling Week1

Style for Every Day. Everyday outfits, worn their way. Explore how real people style Haku this ...
2025.09.26
Why Does New Denim Smell Weird?

Why Does New Denim Smell Weird?

Why Does New Denim Smell Weird? Here’s What You Should Know You finally get the denim you’ve been waiting for....
2025.09.19
#HAKU 100Styling Week3

#HAKU 100Styling Week3

Style for Every Day. Everyday outfits, worn their way. Explore how real people style Haku this season.This c...
2025.10.09
#HAKU 100Styling Week2

#HAKU 100Styling Week2

Style for Every Day. Everyday outfits, worn their way. Explore how real people style Haku this ...
2025.10.01
#HAKU 100Styling Week1

#HAKU 100Styling Week1

Style for Every Day. Everyday outfits, worn their way. Explore how real people style Haku this ...
2025.09.26
Why Does New Denim Smell Weird?

Why Does New Denim Smell Weird?

Why Does New Denim Smell Weird? Here’s What You Should Know You finally get the denim you’ve been waiting for....
2025.09.19

Review

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